Barbie Tox: Summer’s New Medical Aesthetics Trend
August 31, 2023By Michael Meyer, Content Manager, American Med Spa Association (AmSpa)Each summer starts with the anticipation of a series of events that compel [...]
What Do I Need to Know About Trademark Law?
August 30, 2023By Michael S. Byrd, JD, ByrdAdattoTrademarks can be a powerful tool to protect your business’s intellectual property, brand and reputation. One of [...]
Is My Medical Spa HIPAA Compliant or Simply Complying with HIPAA?
August 22, 2023By Patrick O’Brien, JDIs your website, EMR system or telehealth system “HIPAA compliant?” Or is it simply complying with HIPAA? These two [...]
Creating Customer Avatars and Marketing With Them in Mind
August 22, 2023By Lora KassarosMedical Spa Show 2023 felt like a buzz of excitement, where the potential of aesthetics was on full display. But, [...]
Tips to Develop a Socially Integrated Website for Millennials and Gen Z
August 11, 2023By MedShark DigitalSocial media has become a powerful marketing platform for medical spas to attract today’s Millennial and Gen Z patients, receive [...]
Paid Advertising: Your Medical Spa’s Secret Weapon in a Tough Economy
July 28, 2023By Etna InteractiveSocial media has never been bigger. With just about everyone embracing Instagram, Facebook and TikTok as their go-tos for entertainment, [...]
Marketing Automation and CRM Integration for Medical Spas
July 21, 2023By Growth99Medical spas have revolutionized the wellness and beauty industries by offering an array of non-surgical treatments to address various concerns, including [...]
The AI Revolution: How to Use AI Tools to Boost Your Marketing Efforts
July 14, 2023By PodiumRemember the good old days when we used to fantasize about robots, jetpacks and self-driving cars? Well, the future is here. [...]
UPDATED: Maker of Wegovy and Ozempic Takes Action Against Medical Spas, Weight Loss Clinics and Pharmacies
July 10, 2023By Patrick O’Brien, Legal Coordinator, American Med Spa AssociationUPDATE (7/10/2023): Following the lawsuits against the weight loss practices last month, Novo Nordisk [...]
Navigating the Risks of AI in Healthcare: Ensuring Patient Safety and Legal Compliance
July 7, 2023By DoctorLogicIn the ever-evolving landscape of digital marketing, health care professionals are constantly exploring innovative solutions to enhance their online presence and [...]
Member Spotlight: Sharing the Tools for Aesthetic Success
July 5, 2023By Madilyn MoellerAudrey Rose, NP, embodies the spirit of community over competition in the aesthetics industry. After a transition from traditional health [...]
The Power of the Right EHR Implementation and Setup: Unlocking Good, Trusted and Actionable Data, Part 2
June 30, 2023By SymplastWelcome back to Symplast’s two-part blog series on the importance of maximizing your practice performance through great EHR setup. In this [...]