• The Pros and Cons of Becoming a Medical Director for a Medical Spa

    November 13, 2019

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)The medical aesthetic industry is booming. According to AmSpa's 2019 [...]

  • The Power of Patient Retention

    November 6, 2019

    By Terri Ross, Terri Ross ConsultingPatient retention is a very powerful—and sometimes overlooked—way to rapidly expand your medical aesthetics practice. Why? Because [...]

  • What to Look for When Purchasing a Laser

    October 28, 2019

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)Laser treatments are a staple of the medical aesthetic industry. [...]

  • Join AmSpa at the Orlando Medical Spa & Aesthetic Boot Camp

    October 25, 2019

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)Starting next Saturday, November 2, AmSpa will host its Orlando [...]

  • Email Marketing Strategies: Targeted Newsletters

    October 23, 2019

    By Terri Ross, Terri Ross ConsultingOnce you have identified and attracted the attention of your patient population, it is essential to stay [...]

  • Retail Rakes It In

    October 21, 2019

    By Michael Meyer, Content Writer/Editor, American Med Spa AssociationNot every medical spa offers retail products, but according to the findings of the [...]

  • Medical Spa Buzzwords

    October 4, 2019

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)The medical aesthetic industry is all about buzz. A treatment [...]

  • Join AmSpa at the New York Medical Spa & Aesthetic Boot Camp

    October 2, 2019

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)Starting next Saturday, October 12, AmSpa will host its New [...]

  • How Your Medical Spa Can Address Negative Patient Reviews

    September 30, 2019

    By Kita McCray, JD, ByrdAdattoBenjamin Franklin said, "It takes many good deeds to build a good reputation, and only one bad one [...]

  • Patient speaks with receptionist.

    Building Customer Loyalty Through Promotional Financing

    September 26, 2019

    By Karen Zupko, on behalf of CareCredit Cultivating loyalty with existing clients is less expensive and more effective than constantly trying to [...]

  • Invest in Quality Internet Marketing for Your Medical Spa

    September 11, 2019

    By Terri Ross, Terri Ross ConsultingOnline presence is one of the most critical elements of a successful marketing program. In the era [...]

  • Can I Reward My Medical Spa Patients for Referring a Friend?

    September 9, 2019

    By Robert J. Fisher, JD, ByrdAdattoWe at ByrdAdatto receive numerous questions each week from providers, medical spas, wellness counselors and other businesses [...]