
The Power of Lead Generation for Revenue Increases in Medical Aesthetics
April 21, 2023By Growth99In today's digital world, businesses are constantly seeking innovative ways to reach their target audiences and maximize revenue. One of the [...]

The Financial Process for Opening a Medical Spa
April 6, 2023By Jessica NunnGetting your financials in line is a key step to opening your medical spa. It’s an amazing time to be [...]

Best Practices for SMS Marketing in 2023
March 17, 2023By AestheticsProFor medical spa owners looking to reach their clients in the most engaging and effective way, SMS text marketing is a [...]

Med Men (And Women): Adventures in Medical Aesthetics Advertising
March 2, 2023By Patrick O’Brien, JDAdvertising is one of those areas that is deceptively simple in concept but maddeningly complicated in execution. The concept [...]

Skin Care: The Results Are More Than Skin Deep
February 23, 2023By Candace NoonanWhy is skin care so important in medical aesthetics? Two prominent plastic surgeons’ opinions on this matter are identical and [...]

Top Medical Aesthetic Interior Design Strategies for a Competitive Edge
February 20, 2023By Michele Pelafas, ASID, IIDA, Principal Designer, Artistic DirectorIt is common knowledge that great interior design helps the performance of any business. [...]

Your “New Service” Marketing Plan: 3 Steps to Success
January 12, 2023By Etna InteractiveIntroducing—or re-introducing—a service is an incredible opportunity for growth. But no product or service sells itself. You need to do [...]

Youth Movement
January 3, 2023By Michael MeyerOn the surface, the statistics presented in the 2022 Medical Spa State of the Industry Report Executive Summary do not [...]

The Evolving Face of Medical Spa Ownership
December 27, 2022By Michael MeyerEvery medical spa has a story behind it. Whether it’s a single advanced practice registered nurse (APRN) scrimping and saving [...]

Designing Your Ideal Medical Spa
December 20, 2022By Mitra SilvaThe renovation/building process can be likened to a journey where you must take strategic steps to reach your destination—in this [...]

Digital Marketing: A Complete Must for Medical Spas
November 18, 2022By Growth99Since the beginning of the 21st century, technology has been unstoppable in advancing. The world has been accustomed to its works [...]

How to Build a Recession-proof Medical Spa
October 21, 2022By Maven Financial PartnersWith all the talk about inflation and interest rates, it’s understandable that a potential recession might be looming in [...]