Medical Spa Boot Camp · Anaheim · August 29, 2026

A Successful Med Spa Needs a Blueprint, Not Gray Areas

Before you open, expand, or make your next big decision, know what’s legal, what’s expected, and what to do next. Leave with the systems, benchmarks, and legal clarity most practices take years to find on their own.

  • August 29, 2026 

  • Westin Anaheim Resort

  • From $895 · members save $100

  • Owners, Operators & Practitioners

  • Seating is limited. Room block closes August 5.

In the Room at Boot Camp


DURATION
Full-day intensive

7:30 AM to 6:30 PM +
evening events


Who Should Attend
Owners, operators, & managers

For new and established practices, or the aspiring owner


Pricing
$895 members

$995 non-members


Hotel Block
$289 + 17% Taxes

Cut off date: Aug 5 5:00 PM PST


Included
Meals & receptions

Breakfast, lunch, cocktails, dinner

AmSpa’s Boot Camp is the industry’s premier one-day business, legal, and operations training for med spa owners and operators. Learn proven strategies to improve retention, customer experience, financial performance, and AI implementation from leading experts and successful med spa operators who have built thriving practices.

3,000+

Owners & operators trained since Boot Camp began

10+

Years as the industry’s gold-standard business training

1

Day to get the blueprint most practices need five years to build

This Isn’t a Seminar. It’s a Turning Point.

Attendees don’t just learn new information. They go home and change how they run their practice, often within the first week.

  • You Walk In With

Uncertainty and unanswered questions

  • Am I actually compliant in my state, or just hoping I am?
  • Is my pricing right? Are my margins where they should be?
  • Who can legally perform which treatments under my roof?
  • Why is my marketing spend not converting to patients?
  • A business plan full of pitfalls you can’t see yet
  • You Walk OUT With

Clarity and renewed purpose

  • A compliance framework mapped to your state’s rules
  • The KPIs and financial benchmarks real med spas run on
  • A delegation and supervision structure you can defend
  • A marketing-to-CRM pipeline that converts leads
  • A peer network so you’re never flying solo again

☆☆☆☆☆

“I felt the conference was so packed with great information that I need to attend again and again to absorb as much as I possibly can. Wish I had attended this BEFORE opening my own MedSpa. A very comprehensive course. Highly recommended!!!”

Willard Howard III, DO

Glotologi Med Spa

Six Pillars of a Profitable Practice

This is not generic business training. It is built around the way your medical spa actually operates and the unique challenges you face every day:

Legal & Compliance
  • MSO models & corporate practice of medicine
  • State scope-of-practice rules
  • Supervision & delegation frameworks
Financials & KPIs
  • P&L analysis & pricing strategy
  • Compensation models that work
  • Benchmarks from real med spa data
Marketing & Lead Conversion
  • Social media that drives bookings
  • CRM integration & follow-up systems
  • Retention & loyalty programs
Staffing & Team
  • Hiring practices that stick
  • Training & performance management
  • Building culture as you scale
Patient Experience
  • The patient journey end to end
  • Engagement that drives referrals
  • Modern inventory & operations systems
Growth & What’s Next
  • Proven treatments in aesthetics now
  • State of the industry insights
  • Success stories from owners who scaled

☆☆☆☆☆

“I think the biggest thing that’s different with the Medical Spa Boot Camp is truly the attention to detail, from understanding the patient experience to understanding what KPIs we want to learn.”

kevin_bachar_testimonial

Kevin Bachar, MBA, BSN, RN, NE-C

B. Beauty Medical Aesthetics

Pricing

Registering for one day at Boot Camp can save years of trial, error, and expensive assumptions.

Non-Members

$995/person

  • Full-day training & all sessions
  • Breakfast, lunch & receptions
  • Welcome reception July 10
  • Galderma keynote dinner

Best Value

AmSpa Members

$895/person

  • Save $100 per registration

  • Everything in the standard ticket
  • Member rate on additional team seats ($895 each for Plus)
  • Preferred pricing on all future AmSpa trainings
  • Year-round legal & compliance resources

Team Registration

$895/add’l seat

  • Bring your manager, lead injector, or marketing team
  • Teams that attend together implement faster
  • Basic member additional seats: $995
  • Not a member yet? Membership pays for itself on this event alone when registering two or more people, and includes year-round legal resources.

A Day Built in Four Acts

The agenda moves from foundations to growth, so each block builds on the last. Doors open 7:30 AM with registration and continental breakfast.

8:00 AM – 10:20 AM

Act I: Starting Strong

8:00 AM

Opening Keynote with State of the Industry Insights

Alex Thiersch, AmSpa

8:30 AM

The Business Growth Toolkit

John Rodriguez, Ethos MedSpa

9:20 AM

The Financials & KPIs That Every Med Spa Should Master

James Turcott, Skytale Group

10:00 AM

Morning Break and Networking

10:40 AM – 12:20 PM

Act II: Growing Responsibly

10:20 AM

Sponsored Education: Podium

Cortney Hall, True Medical Spa

10:40 AM

Mastering Lead Conversion: Social Media, Marketing, and CRM Integration

Jared Rohrer, Aesthetic Conversion

11:25 AM

Aesthetic Law, Compliance & Risk Management Essentials

Alex Thiersch, AmSpa, Bradley Adatto,  ByrdAdatto

12:35 PM

Lunch with Sponsored Roundtables

1:20 PM – 2:50 PM

Act III: Becoming a Leader

1:35 PM

AI Tools for Practice Management

MedVelle

2:10 PM

Patient Journey: Experience & Engagement

Kirstie Jackson, ACG Practice Partners

2:50 PM

Afternoon Break and Networking

3:10 PM – 5:00 PM

Act IV: Looking Ahead

3:10 PM

The Antioxidant Network: The Future of Intelligent Skin Health

Tricia Campbell, DermaConcepts/Environ Skin Care

3:20 PM

Now & Next: Proven Treatments in Aesthetics

Taylor Siemens NP, Kairos Aesthetic Medicine

4:00 PM

Industry Success Panel

Marisa Amechi, RN, CANS, Kevin Lemont Bachar, MBA, BSN, RN, NE-BC, Rachel Reyes-Bergano, D.O.

Community Building

Networking & Receptions

Sat 5:00 PM

Sponsored Closing Reception with Drinks & Appetizers

Saturday, July 11 · Sponsor TBA

“AmSpa Boot Camp is a MUST for anyone considering opening this type of Medical Practice. The courses really delve into the requirements for a successful and, more importantly, compliant Medical Spa venture. While it may appear easy, opening a Medical Spa is a tedious task and one that cannot be taken lightly. AmSpa Boot Camp helps to prepare you for what is expected, on so many levels.”

Kim Mello, PA-C

Móvel Medical Aesthetics

Your Faculty

Attorneys, financial analysts, marketers, and med spa owners who have built and scaled successful practices.

Alex Thiersch

JD

Alex R. Thiersch, JD, is the founder and chairman of the American Med Spa Association, and a partner at the law firm of ByrdAdatto.

Brad Adatto

J.D.

Bradford Adatto is President and Partner at ByrdAdatto, a law firm specializing in health care law and medical business regulations.

Marisa Amechi

RN, CANS

Marisa is one of only 600 Certified Aesthetic Nurse Specialists in the United States and brings over 14 years of experience in aesthetics.

Kevin Lamont Bachar

MBA, BSN, RN, NE-BC

Kevin is the Founder and Lead Aesthetic Nurse for B Beauty Medical Spa and serves as Co-Chair of the AmSpa California Chapter.

Cortney Hall

Cortney Hall serves as the COO at True Medical Spa.

Kirstie Jackson

Kirstie Jackson has worked internationally with elite practices in multiple specialty fields throughout aesthetics since 2005.

Judy Kozlicki

Judy Kozlicki is head of aesthetics, wellness/longevity and plastic surgery consulting at Skytale Group.

Rachel Reyes-Bergano

DO

Dr. Reyes-Bergano is a Family Physician practicing in Pasadena, CA, and the owner and medical director of Contempo Aesthetics.

John Rodriguez

With over 25 years of business experience, John Rodriguez has founded three successful medical spa practices, a salon, and a skincare line.

Jared Rohrer

Jared Rohrer is an expert in digital marketing in the aesthetic space and CEO of Aesthetic Conversion.

Mara Shorr

Mara Shorr is Senior Consultant with ACG Practice Partners and enjoys guiding practices through the process of opening their first location.

Taylor Siemens, NP

Taylor Siemens

NP-C

As founder of Kairos Aesthetic Medicine, Taylor Siemens is passionate about elevating standards of care and empowering providers.

☆☆☆☆☆

“I thoroughly enjoyed this conference. It was laid out well, and the speakers were great. Everyone was so approachable, which makes it so much easier to trust the advice they are giving us. We are bringing back so many nuggets of gold to our Med Spa, that it has us SUPER EXCITED. We are ABSOLUTELY looking forward to seeing what AmSpa will be presenting to us next.”

Courtney Cleveland

Alchemy Aesthetics

They Went Home and Changed Their Practice

☆☆☆☆☆

“I came in with a business plan. And I learned how many pitfalls I would have fallen in if I had followed it. With all I’ve learned, all the contacts I’ve made, I feel like I have a really strong support network now. I’m not flying solo.”

Harshini Jayasuriya, MD

Boot Camp Attendee

☆☆☆☆☆

“As a solo injector and practice owner I really wish I had attended the bootcamp sooner. I went home and made many changes to my practice and feel so much better knowing that I’m compliant. This should be a prerequisite before opening a medical spa!”

Molly Bailey, PA-C

Baileysboujee

☆☆☆☆☆

“It was exactly what I needed to refine my business model. It is always comforting to know that we are maintaining compliance with the evolving legal framework and marketing landscape. I appreciate AmSpa’s dedication to protecting patients and educating.”

Kimberly Mascia

SpaGo Med Spa

The Venue

The Westin Anaheim Resort


  • Address
    1030 West Katella Avenue, Anaheim, CA 92802
    AAA Four Diamond hotel across from Disneyland Resort and next to the Anaheim Convention Center.


  • Room Block
     $289 + 17% Taxes, Cut Off Date: Aug 5, 5:00 PM PST Reserve Your Room Here


  • Parking
    $45 Self-Parking, Valet Parking $55. A short drive from Los Angeles and San Diego this Anaheim hotel is surrounded by celebrated Southern California attractions such as Angel Stadium of Anaheim, Honda Center, and nearby beach cities.

Frequently Asked Questions

Yes. Boot Camp is designed for both aspiring and established owners. Attendees planning their first practice consistently tell us the day saved them from expensive mistakes hidden in their business plans. If you are pre-launch, you will leave with a legal structure, financial model, and compliance checklist before you sign a lease or hire staff.
No. Non-members are welcome at $995. Members register at $895 and receive preferred pricing on all future trainings, so if you plan to attend more than one event or register a team, membership typically pays for itself.
The full day of training on July 11, continental breakfast, lunch with sponsored roundtables, the Friday night welcome cocktail reception, the closing reception with drinks and appetizers, and the Galderma keynote dinner with AIA book signing. Hotel and travel are booked separately; a discounted room block is available.
Practices that attend as a team implement changes faster. Sessions cover legal, finance, marketing, and operations, so managers, lead injectors, and marketing staff each take home relevant playbooks. Plus members register additional team seats at the $895 member rate.
The legal sessions, led by health care attorneys from ByrdAdatto, teach the frameworks that apply nationwide (MSO structures, corporate practice of medicine, delegation and supervision) and show you how to apply them to your state’s specific rules. Faculty are available throughout the day for state-specific questions, and AmSpa members receive access to state legal summaries year-round.
As soon as possible. The discounted $179/night room block at the Hilton Dallas Lincoln Centre closes Thursday, June 18 at 5 PM CST, and rooms often sell out before the cut-off.
Yes. Boot Camp also runs August 29 in Anaheim, CA and October 17 in Chicago, IL. A Virtual Boot Camp is also available on demand if you can’t travel.

Our Sponsors & Vendors

Allergan Aesthetics, an AbbVie company
AmSpa Logo
Boulevard
byrdadatto boot camp
CareCredit_Logo_w_Endorsement_Line_square
CP Skin Health
Mega
Podium
Spakinect

☆☆☆☆☆

“I’ve attended many aesthetic conferences over the years, and I’m at a point in my career where I often feel like I could be teaching the classes myself. This Boot Camp was the first time in a long time that I left feeling truly inspired, refreshed, and having genuinely learned a lot.

The presenters brought so much care and intention to their sessions, and the intimate atmosphere made it easy to stay engaged and ask meaningful questions. Overall, Boot Camp exceeded my expectations. I highly recommend it to anyone looking for real education, renewed energy, and inspiration in their practice.”

Vanessa Parker

La Vie MedSpa

A Thriving Practice Without the Guesswork

Join hundreds of aesthetic luminaries who have achieved their goals with the AmSpa Medical Spa Business Boot Camp.