In this webinar, Aly Boeckh and Michela Bailey will teach attendees how to create a business account on Instagram for their medical aesthetic practice. They will cover the basics on what content to post and how to use hashtags, and explain the features and benefits within the app to help grow your following.
Aly Boeckh and Michela Bailey, AmSpa
Aly Boeckh is the senior marketing and social media coordinator at AmSpa, where she developed the company’s social media and influencer program, and continues to manage all of the content creation and strategy behind its social media accounts. She has a passion for campaigning and spreading the word of AmSpa through multiple marketing channels. Having a finger on the pulse of the latest trends in the industry, an eye for detail, and a skill for distilling content into an easy-to-understand and entertaining voice, Boeckh has grown AmSpa's social media presence and database by leaps and bounds. She is a graduate of DePaul University with a B.A. in Public Relations and Advertising and a minor in Hospitality.
Michela Bailey is AmSpa’s social media and marketing assistant. She started off doing social media for her dance team in college, The Dominican University Starlettes, as a way to get people to come to their performances. She then took these skills to a commercial level at her first job out of college as a salon receptionist, where she educated the owners on the importance of social media in their business and was given full responsibility of the salon’s Instagram marketing and in-house marketing. Bailey graduated from Dominican University with a degree in Rhetoric & Communications and a minor in Social Media. She has paired this knowledge of design and communication with her desire to connect with people on a large-scale level, to help AmSpa continue to stay on trend and to assist AmSpa with fostering an engaged Instagram community.
- Non-members: $60
- AmSpa Basic members: $30
- AmSpa Plus members: Free
After purchasing the webinar, you will be given access to the videos. After your payment is processed, you will receive an email with a downloadable pdf. This document will give you a link to access to the videos.