In this webinar, Terri Ross discusses how to sell in the aesthetic market without being “salesy.”
- What does it mean to sell In the aesthetic market?;
- The seven steps of the patient experience;
- The LAER Model—A method of effective client-centered communication;
- The five steps of the engaged approach; and
- The value of using treatment plans.
Terri Ross, Terri Ross Consulting
Terri Ross is the CEO of Terri Ross Consulting, which provides high-level practice management consulting services and sales training to a number of high-profile physicians, including world-renowned plastic surgeon Garth Fisher, MD, who started Extreme Makeover, and world-renowned facial plastic surgeon and host of the TV show Botched Paul Nassif, MD. Ross is the former managing partner of Lasky Aesthetics & Laser Center, which she transformed from a $500,000 to a $3.5-million business in the span of three years, and is an advisor for Revance Therapeutics, speaks for many companies, and works with venture capital firms to help start up medical spas. Her experience also spans the corporate world, with more than 16 years working as a sales director for several leading medical device companies, such as Zeltiq, which launched Coolsculpting in the United States and Canada; Medicis (now Galderma); EMD Serono; and Johnson & Johnson.
- Non-members: $60
- AmSpa Basic members: $30
- AmSpa Plus members: Free
After purchasing the webinar, you will be given access to the video. After your payment is processed, you will receive an email with a downloadable pdf. This document will give you a link to access to the video.