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Medical Spa Webinars

Live and On-demand Medical Aesthetic Education


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Schedule of Upcoming Webinars






Social Media Strategies For COVID-19 (And Beyond)

Thursday, June 4
1–2:00pm, Central Time

**This webinar is sponsored by Projected Growth Consulting and is free of charge for members and non-members**


Overview:
Do you feel like you’re hitting a wall, struggling to figure out how to attract new clients through social media marketing? If the heightened sensitivity of the COVID-19 pandemic has you frozen from posting, you’re not alone. However, Projected Growth Consulting’s (PGC) COVID-19 social media strategy has allowed its clients to build rapport, strengthen relationships and retain clients during this tragic pandemic. Its social media clients’ accounts grow an average of 188% more than the average business profile’s growth. PGC’s team has been able to accomplish this organically, without any costly paid advertising or lead generation.

As economies begin to open across the nation, PGC’s social media focus goes beyond posting about sanitation protocols. Its focus is, as it always has been, the growth of your practice. If you’re looking for social strategies that build rapport and breed confidence in your returning clients, register for this online webinar. During this presentation, PGC CEO and Founder Kelly Smith will reveal the company’s proprietary protocol for growing a practice’s social media profile an average of 200%.

Presenter:
Kelly Smith, CEO & Founder, Projected Growth Consulting

Kelly Smith has been deep in the aesthetic industry as a medical spa owner, CFO, entrepreneur, speaker and business consultant for the past 20 years. The PGC team, under Smith’s leadership, has helped more than 2,500 plastic surgeons, medical spas, dermatologists and other aesthetic medical providers since 2011. Having sold more than $18 million in services for their clients last year, her team delivers proven and measurable revenue for their clients' practices. Smith has written three valuable books that have helped thousands of medical aesthetic professionals increase their practices’ exposure, income and profits.




Texting: The Present and Future of Patient Care

Wednesday, June 17
1–2:00pm, Central Time

**This webinar is sponsored by Podium and is free of charge for members and non-members**


Overview:
In times of change, standing out is more than just posting on your clinic’s social media page—it’s about creating an incredible patient experience and being there when your patients need you most. Consumer behaviors are constantly changing, and your practice needs to be ready for change as well. In each economic recession, patients adapt to the changes differently, and behaviors are changed for years to come. Due to social distancing, people are seeking out digital workspaces, online grocery shopping and takeout, digital workouts, and more. In this webinar, Bryce Forbush of Podium will talk about trends in consumer behavior due to COVID-19 that will be with us for years to come.
Join this webinar to:

  • Learn top market trends over the past month and what this could mean going forward;
  • See how to keep patient interactions easy and painless outside of the office; and
  • See how to keep patient interactions easy and painless outside of the office; and
Presenter:
Bryce Forbush, Regional Director of Sales – Healthcare, Podium

Bryce Forbush has been with Podium since the company’s early days. He spent two years at Podium building out the automotive industry and has spent the last two helping health care practices, specifically in dermatology and aesthetics.



Library of Recorded Webinars

Watch more than 70 webinars dealing with medical aesthetic law, business processes, marketing, and treatments.

Plus Members view the entire recorded webinar library for free!
Basic members save 50% on recorded webinars!

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legal webinars
Legal/Compliance
Online education covering topics like:
  • Medical spa ownership;
  • Supervision and delegation;
  • HIPAA and OSHA;
  • ...and more!
Marketing/Social Media
Online education covering topics like:
  • Instagram for medical spas;
  • Advertising rules and regulations;
  • Maximizing digital marketing;
  • ...and more!
Business
Online education covering topics like:
  • Dealing with problem patients;
  • Metrics you need to track;
  • Selling without being salesy;
  • ...and more!
Finance
Online education covering topics like:
  • Understanding reports;
  • Budgeting for medical spas;
  • COVID-19's effect on investments;
  • ...and more!
Clinical
  • Virtual skin care consults;
  • Optimizing client experience;
  • The science of skin care;
  • ...and more!

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Disclaimer: The information and answers contained in these webinars provide a general guide to certain laws that apply to "medical spas." The information is for general reference only and accuracy cannot be guaranteed, as medical spa legalities and regulations change very frequently. This information is not intended to provide legal advice, and it should not be relied upon as legal advice. This information is not intended to create, and receipt of it does not constitute, an attorney-client relationship.

You should not act upon this information without seeking knowledgeable legal counsel that takes the laws of your jurisdiction into account. All uses of the content of this site, other than personal uses, are prohibited.

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AmSpa provides legal, compliance, and business resources for medical spas and medical aesthetic practices.

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