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Medical Spa & Aesthetic Boot Camps 2019
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Medical Spa & Aesthetic Boot Camps


What You'll Learn


Business Best-Practices
Discover how to run a profitable medical spa practice, including how to recruit, hire and retain an exceptional team; ways to affordably attract and keep patients; and more.
Medical Spa Growth Strategies
Ensure your medical aesthetic practice’s long-term success by learning when and how to expand your practice, metrics and processes to run your practice efficiently, keys to making your practice attractive to prospective buyers, and more.
Legal Compliance
Gain a better understanding of state and federal laws and how they affect your medical spa, including commonly misunderstood laws and regulations, how HIPAA impacts your daily business, ownership requirements, common marketing mistakes that can get you in hot water, and more!



What's included in this premium-value seminar:


  • An in-depth executive workshop featuring renowned industry experts focused on maximizing your business from every angle, including operations, marketing and social media, laws, and medical spa planning;
  • A handbook and flash drive with presentation materials for easy review, as well as reference resources for additional support to your medical spa business;
  • The opportunity to receive a free copy of Risk Management for the Practicing Physician—A CME monograph certified nationally for 5.5. Category 1 CME hours; and
  • Continental breakfast and lunch provided on both days and a cocktail reception on Saturday evening after the presentation.
AmSpa’s Medical Spa & Aesthetic Boot Camps are intensive two-day seminars covering legal and business best practices in the medical spa industry. These events are designed for all medical spa professionals looking to run efficient, compliant and profitable aesthetic practices.








Who Attends


Medical Spa & Aesthetic Boot Camps are designed for:
  • Medical spa owners in search of business growth and greater profitability;
  • Entrepreneurs looking to open a medical spa who want to start off on the right foot;
  • Managers who want to make sure they are running their business efficiently and compliantly; and
  • Marketing professionals who want to learn how to effectively spread the word about their medical spas.




Contact us for vendor opportunities.



2020 Pricing


Early Bird
Regular
AmSpa Plus Member (Best Value to Bring Your Team!) $945.00 $1,095.00
Each additional team member $845.00 $995.00
 
AmSpa Basic Member $945.00 $1,095.00
Each additional team member $945.00 $1095.00
 
Non-member $1,045.00 $1,195.00
Each additional team member $945.00 $1,095.00
* Registration completed before 11:59pm EST

Day 1

8:00 am - 7:30 pm


Registration and Breakfast

Opening Keynote

The Plan

  • How to develop and write a medical spa business plan, step-by-step.
  • How to do market research for your medical aesthetics practice.
  • Timelines for opening a successful med spa. What is the competitive landscape of and need for your services in your area?
  • The Owner Breakdown: Which one are you?
  • Should you work with a consultant?
  • How to profitably design and lay out your space.

Morning Break

The Marketing Plan and Social Media
  • Marketing techniques and avenues: Which ones are right for you?
  • How to develop and write a marketing plan, step-by-step.
  • Timing and frequency.
  • Budgeting benchmarks.
  • Marketing tips and tried-and-true techniques.
  • New marketing avenues that show promise.

Lunch

Medical Aesthetic Hot Topics Panel

The Law
    The ownership, supervision and delegation, and operations of MedSpas has challenged the industry, as the laws have historically been misunderstood or ignored. The presentation includes real world enforcement examples and pinpointed sources of risk affecting MedSpas and other aesthetic centers.

Afternoon Break

The Treatments
    Treatments are the most exciting part of a medical spa business and they are developing at such a rapid pace that it is difficult to keep up! Find out more about the top medical spa treatments for your medical spa and medical aesthetic facility, and learn how to identify what treatments will work best for your patient demographic and your bottom line.

The Digital Marketing Ecosystem
  • The importance of social media marketing
  • Designing an effective and profitable website
  • Email marketing
  • Discovering the difference between engagement and conversion
  • Connecting the practice’s current people, processes and tools directly to marketing ROI
  • How to grow your medical spa’s current and future patient base in today’s digital era

Cocktail Reception

Day 2

8:00 am - 3:00 pm


Registration and Breakfast

Anatomy of a $5 Million Med Spa

The Financials
  • Money matters: Learning how much you need, how you can get it and how can you make the most of it.
  • Review typical one-year budget, profit-and-loss statement and proforma, and learn what’s important to keep an eye on.
  • Managing overhead—what’s appropriate for various business sizes/structures.
  • Putting financial metrics and goals into place and following up on them.

Morning Break

The Long-term Revenue
  • How to cash in with medical spa retail.
  • Treatment programs.
  • VIP/loyalty program and monthly subscriptions.
  • When do I add treatments and how do I determine the correct price point.
  • How do you figure out an actual ROI?

The Consultation
The most important part of a successful medical spa is getting patients in the door and getting them to purchase treatments. In this session, our speaker will teach the following.

  • How to make consultations as profitable and useful as possible.
  • Who should be performing the consultation?
  • Determining whether it should have a price tag.
  • Data points, tracking methods and benchmarks.
  • Consultation demo with audience member.

Lunch

The Lessons
    Learn the habits the best medical spa practices have in common.

The Team
    The best medical spas all cite to their team members as being the most important aspect of their success. This section will teach you how to find the right personnel; how to interview, train, and coach your team so they are loyal and successful; and how compensate and incentivize staff profitably. Topics include:

  • Recruiting, interviewing and selecting the right team;
  • Implementing a performance-based compensation model;
  • Charting career paths;
  • Employee retention;
  • Investing in training and coaching; and
  • Rewarding and recognizing your team.

END OF PROGRAM


Contact Us

224 N Desplaines, Ste. 600S
 Chicago, IL 60661

Phone: 312-981-0993

Fax: 888-827-8860

Mission

AmSpa provides legal, compliance, and business resources for medical spas and medical aesthetic practices.

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