Sponsored webinars are free to members and non-members. All other webinars are free to AmSpa+ members, $30 for AmSpa Basic members and $60 for non-members. Follow the links to purchase or download the webinar recordings.
In this webinar, Courtney Cowan and Kita McCray of ByrdAdatto provide an overview of what medical spas need to consider when choosing to employ telemedicine and how to navigate the laws that regulate it.
Dr. Dianne Quibell of MD TLC of Wellesley, MA, helps attendees determine which aesthetic treatments they should be offering and then talks about the best ways to implement these treatments into their practices.
In this webinar, Warren Danforth of Spa 35 Med Spa shares insights and data on the rapidly changing consumer dynamics and emerging market opportunities encountered by today’s medical spa owners. Discover techniques to sort through the massive influx of new devices and technologies to ensure your choices create exceptional outcomes for your customers and support your business success. Develop device purchasing strategies to enter the industry or to develop a winning niche for your established medical spa.
In this webinar, Bryan Durocher will discuss How much should be spent in three key areas of the business; How to work with your budget when it is out of line; The formula for correct service and product pricing, and more.
In this webinar, Aly Boeckh and Michela Bailey will teach attendees how to create a business account on Instagram for their medical aesthetic practice. They will cover the basics on what content to post and how to use hashtags, and explain the features and benefits within the app to help grow your following.
In this webinar, Tim Sawyer of Crystal Clear Digital Marketing discusses Google's recently made alarming announcement, saying it will officially be banning all paid advertising for speculative and experimental medical treatments, beginning in October 2019. This includes some popular regenerative medical treatments, including PRP, stem cell therapy, gene therapy and more. Tune into this webinar to find out how this will affect your practice, as well as strategies you can implement today to prevent damage from Google Ads bans in the future.
In this webinar, Sam Pondrom of ByrdAdatto discusses some of the common issues med spas face when using social media as part of their marketing and branding mix. First, Sam focuses on content creation and the importance of obtaining appropriate patient consent when using their images. Then, he addresses the current regulatory requirements for social media posts that blur the lines between content and advertising.
Join Spa 35 owner Warren Danforth as he shares research on the surprising lack of consumer understanding of aesthetic treatments. Find out how to narrow this understanding gap and reveal business opportunities. See how energy-based technologies and marketing both play key roles in changing current market paradigms in the Med Spa business.
What’s the difference between “flexibility” and “affordability?” Why does it matter? How does a patient accepting only partial treatment effect your ROI? This webinar with Jean Moody discusses how knowing the answers can influence how many patients accept complete recommendations and help increase full treatment acceptance.
Your medical spa or aesthetics practice needs to be run as a business. And in the world of retail medicine, this means you must have a unique selling proposition to differentiate your practice from your local competition. Discover the 10 steps to creating a world-class patient care and sales culture in this powerful webinar by Tim Sawyer.
This webinar by Leslie Baumann looks closely at cleansers, moisturizers, serums and sunscreens, and discuss factors that should be considered when designing a regimen. Careful consideration should be made about the order of products used be in the regimen (step 1, step 2, etc.). Issues such as pH, type of fatty acids, penetration enhancers, and the presence of reactive molecules such as peptides and benzoyl peroxide need to be considered when designing a step-by-step skin care regimen. This talk will discuss product categories but not any particular brands. Understand the various considerations when choosing the order of products in a regimen; Learn which ingredients affect the efficacy and side effects of other ingredients; and Learn what order to apply products in a regimen to improve efficacy.
In this webinar, Jeffrey Segal, MD, JD, covers Why practices cannot dismiss a patient without following a formal process; Good reasons to dismiss a patient; Nailing down the process to dismissing a patient; Chemical Safety Data Sheets and Exceptions to the rule for quickly terminating the doctor-patient relationship.
In this webinar, OSHA expert Christie Hutchison, RN, covers OSHA’s role in your medical spa or medical aesthetic facility regarding lasers, exposures, injury and illness prevention plans, chemical safety data sheets, Pro-Nox and environment of care.
The aesthetic market has become an attractive option for many entrepreneurs with little background in the medical industry. They are partnering with physicians looking for more lucrative and flexible jobs. However, Med Spas are subject to a host of regulations, including advertising restrictions. Being an owner or medical director in a medical spa will subject you to both federal and state laws. Before you start your advertisement campaign, make sure you understand these limitations. Join Bradford E. Adatto and Bala Mohan of the ByrdAdatto law firm on learning how to avoid the pitfall of coming under investigation for the using the wrong words, images or statements.
In this webinar, Dr. Steven F. Weiner will discuss the supplies, staffing, marketing, training, room requirements, and benefits of offering IV therapy in your medical spa or medical aesthetic practice. It will also cover the commonly used ingredients in IV therapy treatments, including the history and science of IV therapy. Indications and clinical outcomes will also be addressed.
In this webinar, Wendy Lewis of CareCredit discusses ways to grow your practice through digital marketing and the benefits of offering client financing options like CareCredit. Wendy will share insights on the following:
How to grow your practice through marketing and social media
Ways to attract new patients
Tips on keeping your practice top of mind among clientele
Ways to keep clientele happy so they return and book additional services
Benefits of offering client financing options like CareCredit and how it can help grow your practice
In this webinar, Patrick Armstrong O’Brien, AmSpa’s Legal Coordinator, and Samuel Pondrom, Associate at ByrdAdatto Law Firm, will discuss the background and details of contentious Texas Senate Bill 2366 that would affect the practice of medical spas.
Understand how the Nitronox nitrous oxide and oxygen analgesia system allows for an enhanced experience by offering your clients the most comfortable treatments possible while reducing overall procedure time and providing an opportunity to add an additional revenue stream.
Have you ever considered branding your own skin care line? If Private Labeling is a good fit for you, it might be the best business decision you will ever make. This class is an insight on the do's and don'ts when you consider launching your own private label skin care products. Join Manon Pilon, renowned author of 2 books, International Educator and Med Spa consultant, who possesses 35 years of medical spa industry experience for this webinar where you’ll learn how to get started and avoid costly mistakes and grow your business. Gifts and certificate for all participants.
In this webinar, Amanda Dunson and Lauren Stopher from The Newsletter Pro cover the top 3 resources practice owners have available to them but go underutilized. You will uncover takeaways that are free to implement and be given access to tools that can help deliver results. We are taking it beyond just the books, beyond dollars and cents, and we are showing you how your patients are the key to building a thriving practice.
As a medical spa, laser hair removal should be one of your largest profit-drivers—and this probably is the same for your competition, too. You have to stand out from the crowd by offering laser hair removal services that are faster and more comfortable that the rest. In this webinar, learn about a solution that can help you do just that. In this webinar, Amanda Perry from Solta Medical will talk about why the Clear + Brilliant Pélo is five times faster than traditional diode lasers used for hair removal, and flexible enough for effective treatment on all skin types, hair thickness, and hair color except white and gray hair. For patient comfort, it has an integrated contact cooling system that minimizes pain on contact. It also has an intuitive navigation on a user-friendly touchscreen, and it’s compact.
It is important for any new or existing business to understand how to best protect themselves, which often begins with forming an entity to shield oneself from personal liability. However, there are many considerations that go into selecting the entity type as well as how to properly structure it once that type is selected. Additionally, there are many other business considerations that influence the type of entity and entity structure. This webinar, presented by Brad Adatto, highlights common pitfalls regarding entity type and structure and provides insights on issues to flag for legal counsel, including differences and qualifications in tax elections (disregarded, C-corp, S-corp, partnership) and their applicability to each formation type.
This webinar, presented by Brad Adatto, will cover Medical Board and Nursing Board Investigations. It will address who can file a complaint, how the investigation will progress and the actions a Board may take as a result of the investigation. This overview will assist doctors and nurses to better understanding the process, and ultimately provide helpful context to prepare and develop a response to their Board. The presentation will also include real world enforcement examples.
In this webinar by Candace Noonan, topics include:
How changing skin color and geographic relocation put our skins and ourselves at high risk for many diseases, including cancer and chronic photo-aging
A step by step look at how skin pigment is created, for a thorough understanding of which cells and systems are involved
New insights into the activation of melanogenesis that have led to new insight into better clinical treatment opportunities
Risk vs reward evaluation (taking skin type and ethnicity into consideration) of current treatment options including laser and light therapies, cosmetic and medical needling, prescription treatments and clinical skin care options, including new ingredients available to the skin care industry
Benefits of combining low risk modalities and effective professional treatments with pharmaceutical grade skin car for optimal results
Michael Byrd, partner at the law firm of ByrdAdatto, and Bala Mohan, associate and licensed patent attorney at ByrdAdatto, cover the necessity of trademarks in the medical spa industry and the process of trademarking and protecting your brand.
The medical aesthetic industry is seeing a large increase in non-physicians owning medical spas. Certain states follow the corporate practice of medicine doctrine that prohibits a non-physician, general business corporation or LLC from owning medical spas. Even with this restriction on ownership, legal expert, Alex R. Thiersch, JD, will discuss the applicable exceptions to this rule and how to properly structure the relationship.
The rise of the #MeToo Movement in late 2017 has brought about a national conversation over sexual assault and harassment. Women and men from all industries have been revealing tragic stories of sexual assault and harassment in the workplace, and it has become far more prevalent than previously acknowledged. During this webinar we will address the ins and outs of sexual harassment and provide employers of all sizes, in all industries, best practices to prevent workplace harassment and in turn insure themselves against very costly litigation.
Many medical spas and aesthetic practices struggle with the independent contractor v employee distinction when looking to bring on additional staff. There are often significant cost and tax savings categorizing workers as independent contractors, but the IRS has been focusing on businesses that miscategorize or abuse his distinction, often with hefty fines and other consequences. Presented by Alex Thiersch
AmSpa Founder/Director Alex Thiersch, JD hosts this live webinar to go over the new provisions in the law and how they might impact APRNs, medical spas, and other non-invasive medical aesthetic practices in Illinois.