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Medical Spa & Aesthetic Boot Camps 2018
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Medical Spa & Aesthetic Boot Camps



This two-day course covers:


  • Who can fire a laser, inject Botox or fillers, or perform other medical aesthetic treatments,
  • Who can legally own a medical spa or aesthetic practice,
  • How to create a profitable medical aesthetic business plan,
  • How to find, recruit, hire, and retain staff,
  • What you can do to attract and retain patients,
  • What treatments and procedures are trending in the industry,
  • ...and much more!





What our customers say?


This premium-value seminar includes:
  • In-depth executive workshop on operations, marketing, laws, medical spa planning, and more!
  • Handbook and flash drive with reference resources on how to open a med spa
  • Educational material certified for 5.5 AMA PRA Category 1 CME Credits
  • Continental breakfast and lunch both days, and a cocktail reception on day 1
AmSpa's Medical Spa Boot Camps are intense, two-day training seminars covering legal and business best-practices in the medical spa industry. Both physicians and non-physicians alike will gain the tools to open and/or run an efficient, profitable, and legally compliant medical spa or aesthetic practice.

2019 Pricing


AmSpa Members

Early Bird Price $ 945 00
Full Price $ 1095 00
    Sign up at least 4 weeks before the event to save $75!
    Members save an additional $100!

Non-members

Early Bird Price $ 1045 00
Full Price $ 1195 00
    Sign up at least 4 weeks before the event to save $75!
    Success comes with instructions!

Additional Staff

Early Bird Price $ 995 00
Full Price $ 1095 00




Save $100 on an AmSpa Basic membership with purchase of a Boot Camp ticket!

Find a Boot Camp near you and sign up now!

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Tentative Agenda


AmSpa's Medical Spa & Aesthetic Boot Camps are intense, two-day training seminars covering legal and business best-practices in non-invasive medical aesthetics. Both physicians and non-physicians alike will gain the tools to open and/or run an efficient, profitable, and legally compliant medical spa or aesthetic practice.

Day 1


8 – 8:30 am Registration and Breakfast

8:30 – 9:00 am Opening Keynote

9 – 10:30 am The Plan

  • How to develop and write a medical spa business plan, step-by-step.
  • How to do market research for your medical aesthetics practice.
  • Timelines for opening a successful med spa. What is the competitive landscape of and need for your services in your area?
  • The Owner Breakdown: Which one are you?
  • Should you work with a consultant?
  • How to profitably design and lay out your space.

10:30 – 10:45 am Morning Break

10:45 – 11:45 pm The Financials
  • Money matters: Learning how much you need, how you can get it and how can you make the most of it.
  • Review typical one-year budget, profit-and-loss statement and proforma, and learn what’s important to keep an eye on.
  • Managing overhead—what’s appropriate for various business sizes/structures.
  • Putting financial metrics and goals into place and following up on them.

11:45 pm – 12:45 pm Lunch

12:45 pm – 1:30 pm Medical Aesthetic Hot Topics Panel


1:30 – 3:30 pm The Law
  • Overview of regional rules and regulations affecting the medical spa, medical aesthetic and laser industries
  • Trademarking your brand.
  • Employment law basics.
  • Current hot topic state-specific issues affecting the industry.
  • Ownership: Who can own a medical spa? How best to structure a corporation?
  • Medical spa supervision and delegation: Must a physician be present and examine every new patient?
  • Anti-kickbacks - The laws surrounding referrals and gift cards.
  • Setting a compensation plan without violating fee-splitting laws
  • HIPAA

3:30 – 4:00 pm Afternoon Break

4 – 5 pm The Digital Marketing Ecosystem
  • The importance of social media marketing
  • Designing an effective and profitable website
  • Email marketing
  • Discovering the difference between engagement and conversion
  • Connecting the practice’s current people, processes and tools directly to marketing ROI
  • How to grow your medical spa’s current and future patient base in today’s digital era

5 – 6 pm The Lessons
  • Learn the habits the best medical spa practices have in common.

  • 6 – 7:30 pm Cocktail Reception

    Day 2


    8 – 8:30 am Registration and Breakfast

    8:30 – 9:30 am Anatomy of a $5 million Med Spa

    9:30 am – 10:30 am Building and Increasing Long-term Revenue
    • How to cash in with medical spa retail.
    • Treatment programs.
    • VIP/loyalty program and monthly subscriptions.
    • When do I add treatments and how do I determine the correct price point.
    • How do you figure out an actual ROI?

    10:30 – 10:45 am Morning Break

    10:45 – 11:15 am Selling Aesthetic Medicine: Attracting, Consulting, and Closing the Aesthetic Patient
    • How to make consultations as profitable and useful as possible.
    • Who should be performing the consultation?
    • Determining whether it should have a price tag.
    • Data points, tracking methods and benchmarks.

    11:15 am – 12:15 pm Building a Dream Team
  • Recruiting, interviewing and selecting the right team
  • Implementing a performance-based compensation model
  • Charting career paths
  • Employee retention
  • Investing in training and coaching
  • Rewarding and recognizing your team

  • 12:15 pm – 1:15 pm Lunch

    1:15 – 2:15 pm Selecting Your Treatments
    • Getting a piece of the massive–and growing–aesthetic laser market
    • Injectables–the foundation of any medical spa
    • The 411 on microneedling, dermaplaning and microblading
    • The latest in cutting-edge treatments–PRP, stem cells, and more
    • How skin care can increase the profitability of your medical spa

    2:15 – 3:15 pm Creating an Effective and Realistic Marketing Plan
    • Marketing techniques and avenues: Which ones are right for you?
    • How to develop and write a marketing plan, step-by-step.
    • Timing and frequency.
    • Budgeting benchmarks.
    • Marketing tips and tried-and-true techniques.
    • New marketing avenues that show promise.

    3:15 – 3:45 pm PANEL: The Social Media

    END OF PROGRAM


    Contact Us

    224 N Desplaines, Ste. 600S
     Chicago, IL 60661

    Phone: 312-981-0993

    Fax: 888-827-8860

    Mission

    AmSpa provides legal, compliance, and business resources for medical spas and medical aesthetic practices.

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