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Medical Spa & Aesthetic Boot Camps 2020
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Medical Spa & Aesthetic Boot Camps

Stay tuned for 2021 Boot Camp dates!

We're working on locking down our dates and locations for our 2021 Medical Spa & Aesthetic Boot Camps. Fill out the short form below to get notified as soon as dates are chosen!  

For medical spa business and legal education online and on-demand, check out AmSpa Masters: Virtual Boot Camp.

Fill out this short 6-question form below to sign up for the wait list!

A premium-value seminar including:

  • Renowned industry experts helping to maximize your business from every angle, including operations, marketing and social media, laws, and medical spa planning;

  • A handbook and flash drive with presentation materials for easy review;

  • Reference material for additional ongoing support;

  • The opportunity to receive a free copy of Risk Management for the Practicing Physician—A CME monograph certified nationally for 5.5. Category 1 CME hours;

  • Continental breakfast and lunch provided on both days;

  • A cocktail reception on Saturday evening.

New in 2020!

  • Instagram Roundtable on Sunday afternoon
    Join AmSpa’s social media marketing team and some of the top aesthetic influencers in the country to learn how to grow your business on Instagram. This class welcomes all levels of experience and will be held in an intimate roundtable setting for attendees to ask one-on-one questions to the speakers.

AmSpa’s Medical Spa & Aesthetic Boot Camps are intensive two-day seminars covering legal and business best practices in the medical spa industry. These events are designed for all medical spa professionals looking to run efficient, compliant and profitable aesthetic practices.

Business Best-Practices
Discover how to run a profitable medical spa practice, including how to recruit, hire and retain an exceptional team; ways to affordably attract and keep patients; and more.
Medical Spa Growth Strategies
Ensure your medical aesthetic practice’s long-term success by learning when and how to expand your practice, metrics and processes to run your practice efficiently, keys to making your practice attractive to prospective buyers, and more.
Legal Compliance
Gain a better understanding of state and federal laws and how they affect your medical spa, including commonly misunderstood laws and regulations, how HIPAA impacts your daily business, ownership requirements, common marketing mistakes that can get you in hot water, and more!

Who Attends

Medical Spa Owners
Find legal strategies for business growth and greater profitability.
Start your medical spa venture on the right foot.
Run your business efficiently and compliantly.
Marketing Professionals
Learn to effectively spread the word about your practice.

Interested in vendor opportunities?

2020 Pricing

Early Bird
AmSpa Plus Member (Best Value to Bring Your Team!) $945.00 $1,095.00
Each additional team member $845.00 $995.00
AmSpa Basic Member $945.00 $1,095.00
Each additional team member $945.00 $1095.00
Non-member $1,045.00 $1,195.00
Each additional team member $945.00 $1,095.00
* Registration completed before 11:59pm EST

Sample Boot Camp Agenda

Final agenda will be posted soon, keep checking back!


5 - 6pm

Pre-Boot Camp Reception


8:00 am - 7:30 pm

Registration and Breakfast
Opening Keynote
The Plan

  • How to develop and write a medical spa business plan, step-by-step.
  • How to do market research for your medical aesthetics practice.
  • Timelines for opening a successful med spa. What is the competitive landscape of and need for your services in your area?
  • The Owner Breakdown: Which one are you?
  • Should you work with a consultant?
  • How to profitably design and lay out your space.
The Financials
  • Overview of financial statements: Discover the best practices on regularly reviewing your financials.
  • Understanding cash flow and how to maximize it.
  • Increasing profitability: Identifying the opportunities to increase revenue and decrease expenses.
  • Creating a budget: The revenue formula, estimating expenses and predicting cash flow.
  • Ongoing measurement and follow up of financial metrics and goals.

Morning Break

The Start Up
  • Begin with the end in mind for the future health and success of your practice.
  • Understanding your startup financials.
  • Is your vision bankable? From lease to loan: The big picture.
  • Determining your start up investment, cost of sales, labor cost, variables and fixed expenses.
  • What is a proforma and is it necessary?
  • Building your sales forecast and supporting your numbers.
  • Tips to implement throughout the start-up journey that will make you happy when your doors are open and beyond!


The Law
  • Overview of regional rules and regulations affecting the medical spa, medical aesthetic and laser industries.
  • Current hot-topic state-specific issues affecting the industry.
  • Ownership: Who can own a medical spa? How best to structure a corporation.
  • Medical spa supervision and delegation: Must a physician be present and examine every new patient?
  • Anti-kickbacks: The laws surrounding referrals and gift cards.
  • Setting a compensation plan without violating fee-splitting laws.
  • Patient privacy.
  • Medical advertising.
  • Reputation management and responding to negative reviews.

Afternoon Break

The Lessons
Industry-leading habits of the best aesthetic practices.
The Analytics
Understanding the Profitability of Medical Aesthetic Treatments
  • The top 6 core therapeutic areas.
  • How to increase hourly value.
  • Critical KPIs to measure and why.
  • How to increase overall profitability.
  • Important numbers and common mistakes.

Cocktail Reception


8:00 am - 3:00 pm

Continental Breakfast
State of the Medical Spa Industry
The Long Term Revenue
  • How to cash in with medical spa retail.
  • Treatment programs.
  • VIP/loyalty program and monthly subscriptions.
  • When do I add treatments and how do I determine the correct price point?
  • How do you figure out an actual ROI?

Morning Break

Consultations That Convert
  • How to make consultations as profitable and useful as possible.
  • Who should be performing the consultations?
  • Determining whether it should have a price tag.
  • Data points, tracking methods and benchmarks.
  • Consultation demo with audience member.
The Medical Spa Success Panel


The Marketing Plan and Social Media
  • Marketing techniques and avenues: Which ones are right for you?
  • How to develop and write a marketing plan, step-by-step.
  • Timing and frequency.
  • Budgeting frameworks.
  • Marketing tips and tried-and-true techniques.
  • New marketing avenues that show promise.
  • Identifying the best social media outlets for your business.
  • Developing a social media strategy that aligns iwth your goals and manpower.
The Team
  • Recruiting, interviewing and selecting the right team.
  • Implementing a performance-based compensation model.
  • Charting career paths.
  • Employee retention.
  • Investing in training and coaching.
  • Rewarding and recognizing your team.
Instagram Tutorial Roundtable
Join AmSpa's social media marketing team and some of the top aesthetic influencers in the country to learn how to grow your business on Instagram. This class welcomes all levels of experience and will be held in an intimate roundtable setting for attendees to ask one-on-one questions to the speakers. From simple start-up questions, like "How to download the app" to more advanced questions like "How to work with influencers," everyone wlil take away something new!


Contact Us

224 N Desplaines, Ste. 300
 Chicago, IL 60661

Phone: 312-981-0993

Fax: 888-827-8860


AmSpa provides legal, compliance, and business resources for medical spas and medical aesthetic practices.

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